Marriage Equality Ads to Hit Australia

australia gay marriage ad still x390 | advocate.com
Pictured: A still from the campaign

Marriage equality advocates plan to launch television ads on Valentine’s Day that will run throughout the Sydney Gay and Lesbian Mardi Gras celebration, which ends in March.

The campaign is sponsored by the groups GetUp! and Australian Marriage Equality, according to the Sydney Morning Herald, which talked to AME spokesperson Alex Greenwich.

“The television campaign, ‘Marriage Matters,’ which will run throughout the Sydney Gay and Lesbian Mardi Gras, has been timed partly in anticipation of an attack from the ‘cashed-up religious right’ in the lead-up to the ALP’s National Conference in December where the Labor Party plans to reassess its stance on gay marriage, Mr Greenwich said,” the Herald reported.

Greenwich said of the non-confrontational ad campaign, ”It’s about family and about putting a face to this issue.”

The campaign arrives as federal parliament members proceed with their plan to consult their constituents about marriage. MPs reports mixed results according to the Herald.

Last week, during a review of Australia’s human rights performance by 50 member states at the Human Rights Council in Geneva, Norway, where same-sex couples can marry, recommended that Australia recognize marriage equality.

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